In the last few years, recruitment has changed almost beyond recognition. Online recruitment is here to stay and is developing in exciting ways, but this doesn’t mean that getting to know people doesn’t still have its place. In this article we aim to link you to the best job searching resources you need and a plan of attack.
Online Bulletin Boards
Online bulletin boards have a wide reach and are keyword searchable. The most popular employment sites are Seek and Indeed who operate within Australia and around the world.
Look out for niche online job boards, for example:
You can maximise your chances of success with bulletin boards by using keywords intelligently and being flexible with the job locations. Make sure you complete your online profile on job boards and sign up for the right job alerts so you can efficiently apply for jobs as they appear.
Advantages of bulletin boards:
- A large database of possible opportunities
- Profile and resume upload facilities showcase strengths
Disadvantages of bulletin boards:
- Applications are one amongst many
- High volume of irrelevant jobs
Social Networking Sites
84% of employers now use social media for recruitment. With LinkedIn, Facebook and Twitter (in that order) being the most popular. This trend is understandable but the reality is, when it comes to job searching, that social media may not always be your friend. Remember the old rule, ‘Don’t post anything you wouldn’t want your Granny to read?’ well change that to ‘… wouldn’t want to say at an interview’ and you will have an idea of how to treat your social media accounts.
As well as using social media accounts to create a positive personal brand, you can also use them to develop industry relationships. LinkedIn is particularly geared towards this but employers also commonly use Facebook and Twitter to find possible candidates.
You can maximise your exposure by following industry news through blogs and forums and joining Industry groups - which are plentiful on both LinkedIn and Facebook. Keeping ahead will alert you to possible recruitment drives and ensure a depth of relevant knowledge.
The more industry relevant connections you make, the more likely you are to find opportunities that suit your career plans. LinkedIn groups are a great way to start with this. The other thing to remember is that an active social network will improve your rank in employer search results.
Advantages of social networks:
- You will be visible whenever recruiters choose to search for employees
- You can gain industry information as you search
Disadvantages of social networks:
- Tricky to look for new work without offending your current employer
- Difficult to find ways to stand out from the large online crowd
Recruitment Software Systems
Recruitment software systems such as LiveHire look set to be the key factor in future employment. These systems use algorithms to interpret the resumes and psychometric test results of prospective employees and rank them against searches by recruiters. They are, in effect, the dating agency of human resources. LiveHire and similar systems have turned the recruitment process upside down by allowing recruiters to actively seek candidates rather than posting job adverts.
Advantages of recruitment software systems:
- Increased chances of being ‘spotted’ by a recruiter
- Introductions to opportunities not previously considered
Disadvantages of recruitment software systems:
- Algorithms may have built in hidden biases
- The job matches may be different to the positions you had in mind
A speculative letter is an introductory letter sent to an employer who is not currently advertising a position. It explains why you are interested in an organisation, the type of position you are seeking and your relevant talents. A speculative application would include your resume and, sometimes, a brief portfolio. Because it is unsolicited, the tone and style of this covering letter is very important.
Advantages of speculative letters:
- Allow you to target specific employers
- Avoids competition from other candidates
Disadvantages of speculative letters:
- Application can be a slow process
- A number of employers may need to be targeted before you achieve success
If you are interested in furthering your career with a particular company you should bookmark their careers page and set aside a regular time for browsing.
Advantages of company websites:
- Allow you to specifically target companies of interest
- Facilitate the gain of useful information for application and interview
Disadvantages of company websites:
- Recruiters may not advertise all positions in this way
- Your application may be restricted to an online form
Private Recruitment Consultants
Private recruitment consultants put candidates and employers together and usually make money by charging the employer for each successful candidate placement.
Advantages of private recruitment consultants:
- They may have excellent contacts in your chosen field
- They may know of job opportunities before they are advertised
Disadvantages of private recruitment consultants:
- They may try to charge you for their services
- They may introduce bias into accepting a job that isn’t exactly right for you
In this age of online recruitment and job searching, it is important to remember that there is sometimes no substitute for meeting people face-to-face. Ways to do this include: business breakfasts, conferences, additional qualifications and general social events.
Advantages of face-to-face networking:
- Find out about jobs before they are advertised
- Gives opportunities to create a great first impression
Disadvantages of face-to-face marketing:
- May involve a lot of travel and expenses
- May be nerve-wracking if you are naturally shy
Our careers are important to us and there are so many different ways to search for jobs these days that it is small wonder job hunting can be a challenge. Hopefully the resources and ideas we have given you above will help you on the next step along your career path. With so many different ways to find your perfect job, you are most likely to be successful if you put together a job-hunting plan of attack. Avoid the scattergun approach and try to be systematic. Decide which of the processes above will suit both your chosen career and your personality, work out how much time you can regularly allocate to your job hunt and add job-hunting reminders to your calendar.
According to Linkedin data, job applicants are most active in September and October which leads to an influx of new hires in January. Remember to include times that you will: search for jobs, apply to jobs, check previous applications, record progress and research your industry. By sticking to this schedule you will ensure that your job search is active and you won’t risk missing any top-notch opportunities.
Remember that as well as being really useful tools for job hunting, these resources also provide great opportunities to do a bit of career sector investigation, find out what is out there and decide whether or not you need additional qualifications to get where you want to go.