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Business

Creator and Influencer Marketing Advanced

SMC-CIMA
50 hours
100% Online, Self-Paced
12 Months Access
5 Units
Industry Recognised
Start Immediately
In partnership with

Course Overview

The Creator & Influencer Marketing Advanced certification is designed for aspiring and emerging creators who want to build a powerful online presence, grow an engaged audience, and collaborate with brands.

 Through five practical, industry-led short courses, you'll learn how to create high-performing content, grow your influence across major platforms, and develop a strategic presence that attracts opportunities.

Whether you want to become a full-time creator, build your personal brand, or expand your influence as a professional, this program gives you the foundations and tools needed to accelerate your digital growth. 

What you will learn

This certification brings together the essential courses for creators, influencers and personal brands looking to scale their reach and impact.

You’ll learn how to:

  • Build a content strategy that grows and engages your audience
  • Create viral-ready content for Instagram, TikTok and YouTube
  • Use AI to streamline content ideas, scripts and production
  • Position yourself for brand collaborations and sponsorships
  • Understand analytics and optimise content for platform algorithms
  • Strengthen your creator identity and storytelling skills
  • Apply data-driven insights to grow consistently across channels

By the end of the program, you'll have an actionable creator growth plan, improved content skills, and a clear understanding of how to monetise and scale your personal brand.

Career and Industry Outlook

The creator economy is growing at an unprecedented pace, with demand for influencers and content creators continuing to rise across brands, agencies, and social platforms.

 Creators who understand strategy, analytics and cross-platform growth, not just content, are in the best position to turn creativity into a sustainable career.

This certification equips learners with exactly those skills.

The Creator and Influencer Marketing Advanced certification prepares graduates for roles such as:

  • Content Creator
  • Influencer / Micro-Influencer
  • UGC Creator
  • YouTube or TikTok Creator
  • Social Media Content Producer
  • Personal Brand Strategist
  • Creator Marketing Assistant

These roles exist across brand marketing teams, agencies, creator collectives and freelance environments.

Course Modules

This short course is a bundle of five creator-focused short courses:

Learn how to grow your personal brand, build an engaged audience, collaborate with brands, and understand the business side of being a creator — including pricing, pitching and long-term partnerships.

Master Instagram content creation, growth strategies, Reels production, storytelling and community engagement. Learn how to use insights and trends to increase visibility and followers.

Deep-dive into TikTok’s content styles, trends and algorithm signals. Learn how to create high-impact short-form videos, increase watch time, and grow organically with platform-specific tactics.

Build a strategy that supports long-term growth. Learn how to define your niche, content pillars, posting plan and audience targeting — with optional AI workflows for efficiency.

Learn how to create searchable, engaging video content. Master YouTube optimisation, thumbnails, titles, retention strategies, and analytics that contribute to creator growth.

Course Inclusions

Your enrolment includes full access to SMC’s creator-focused support and learning resources:

  • Monthly Masterclasses with Industry Experts: Learn from leading creators, strategists and industry professionals across social and creator marketing.
  • Weekly Group Mentor Calls: Get feedback on your content ideas, scripts, hooks and channel strategies. Workshop challenges and get personalised advice.
  • 12 Months Unlimited Access: Study at your own pace with a full year to complete all modules.
  • Creator-Ready Templates & Tools: Access script templates, brand collaboration templates, AI prompt sheets, content calendars, video checklists, and more.
  • Practical, Real-World Activities: Create and publish content as part of your learning, building a portfolio you can actually use for brand collaborations.
  • Online Student Community: Connect with a network of creators and marketers, share feedback, collaborate and grow together.
  • Dedicated Learner Support: Access help with course navigation, platform support and general questions.

What You Need to Know

  • Total Duration: Approximately 50 hours (5 short courses × ~10 hours each)
  • Delivery Mode: 100% online, self-paced
  • Entry Requirements: No prior experience required; perfect for beginners and aspiring creators
  • Certification: Receive the Creator & Influencer Growth Certification upon completion
  • Support: Access to trainers, community groups, resources and learning support

Payment Options

One Easy Payment
You pay $899
RRP $1199

FAQs

Creator and Influencer Marketing Advanced is a 100% online, self-paced certification designed to help aspiring and emerging creators grow an audience, improve content performance, and attract brand collaboration opportunities.

Creator and Influencer Marketing Advanced is ideal for beginners, aspiring creators, micro-influencers and professionals building a personal brand who want a clear strategy to grow across platforms and monetise their presence.

In Creator and Influencer Marketing Advanced, you’ll learn how to build a content strategy, create high-performing content for Instagram, TikTok and YouTube, use AI for ideation and production, understand analytics, and position yourself for sponsorships and brand deals.

Creator and Influencer Marketing Advanced includes five units:

  • Creator and Influencer Marketing
  • Instagram Marketing
  • TikTok Marketing
  • Social Media Strategy
  • YouTube Marketing

Creator and Influencer Marketing Advanced takes approximately 50 hours total (5 units × ~10 hours each) and includes 12 months unlimited access, so you can study at your own pace.

Creator and Influencer Marketing Advanced is self-paced, but your enrolment also includes weekly group mentor calls and monthly masterclasses with industry experts (with recordings available for flexible viewing).

Yes. Creator and Influencer Marketing Advanced covers the business side of being a creator, including positioning, pitching, pricing, collaboration templates, and strategies to build partnerships and long-term sponsorship opportunities.

On completion, you’ll receive the Creator & Influencer Growth Certification and be prepared for pathways such as Content Creator, UGC Creator, Influencer/Micro-Influencer, Social Media Content Producer, Personal Brand Strategist, or Creator Marketing Assistant.