What is the difference between a Short Course and an Online Bootcamp?
An Online Bootcamp Program is an intensive and accelerated learning program made up of a collection of self-paced eLearning components and live online classes that students are required to attend.
The Online Bootcamp program curriculum contain a combination of specifically chosen courses and career-critical skills that are aligned to a job role.
A Short Course on the other hand are shorter courses that is designed to target developing a specific skill set or topic. They generally are much quicker to complete than Bootcamp Programs.
What do SEO Specialists do?
In an age where digital presence is everything, SEO specialists are hired to ensure the utmost engagement for a business' website, social media, and other online channels. These professionals analyse and improve online content as necessary to help them rank higher among search engine results - implementing proper keyword research, link-building, and audience targeting, among other strategies. Those in this role typically work for a digital marketing agency, within a digital marketing team, or on a freelance basis for clients. According to Indeed, the average SEO specialist in Australia currently earns about $87K AUD
This Advanced SEO training course can equip you with the critical skills to start pursuing entry-level opportunities in this growing field. With practical, hands-on projects and a thorough overview of the latest tools, you'll build the in-demand experience required of a sought-after SEO professional (and officially verify this skillset through a certificate of course completion).
Is this course updated on the latest SEO trends and practices?
With online trends constantly evolving, we've taken care to ensure this course (delivered in partnership with Simplilearn) offers the relevant, competitive training required of today's SEO professionals. We've made the sure the content is updated to current industry trends and search engine algorithms, reflecting current market needs and keeping your skillset sharp for new and emerging opportunities. Additionally, this program is lead by certified experts of the field, who constantly research on the latest trends and ensure these are integrated into the training material.
As such, students who undertake this course can rest assured that they're training with up-to-date practices and tools, helping bolster their value in the industry's growing job market.
How do I earn my Advanced Search Engine Optimisation (SEO) certification?
Those who undertake this Advanced Search Engine Optimisation (SEO) certification training will earn a certificate of course completion upon graduation.
There are no pre-requisites to joining this course, meaning anyone with an interest in learning SEO are welcome. However, having a basic knowledge of HTML, internet usage, and Microsoft Office is recommended for a successful training experience.
To obtain your Advanced SEO certification, you must:
1) Complete at least 85% of the course
2) Complete the five projects provided
3) Complete one simulation test with a minimum passing score of 75%
To help prepare you for the certification, students also have access to one (1) practice test as part of the course.
Will there be live online classes included in this course?
No, this course does not provide live, instructor-led classes. All content delivered is through a self-paced, independent learning format only.
Is a training course in Advanced SEO worth it?
According to findings by WebFX
, about a whopping 93% of online user experiences begin with the use of a search engine. On top of that, the closing rate of SEO leads is far higher (14.6%) than that of traditional marketing (1.7%). Learning advanced SEO will not only bolster the effectiveness of your digital marketing strategies, but it can also make you a valuable marketing expert among potential employers - with the average SEO specialist earning a higher-than-average salary of $87K AUD per year.
Additionally, you'll get to learn the various nuances of content marketing and and web analytics - both highly critical areas of successful digital marketing.
With certified experience and skills in the field, you're bound to broaden your opportunities as a marketing specialist; helping businesses broaden their online audiences, engagement, and web conversions.
How do I become a certified SEO specialist?
Pursuing our Advanced SEO certification training course is a valuable first step towards entering the SEO (or general digital marketing) field. You'll delve into the the varying aspects of search engines, how they work, and how to best leverage them for better online leads and web performance. Additionally, you'll explore related areas of content marketing and web analytics, helping you better target key audiences, influencers, and customers; while using the right tools to effectively measure campaign and content effectiveness. With plenty of hands-on projects and practical exercises, you'll gain the "job-ready" skills required to start pursuing entry-level roles in this growing job market.
Upon completion of the program, you'll also be granted a certificate of course completion - verifying your newfound skills as an SEO professional.
Best of all, our online training delivery allows you to easily and flexibly train at a time, place, and pace that suits you best - granting you a learning experience best tailored to your needs and work-life balance.
What kind of careers can I pursue with an Advanced SEO certification?
With the industry relevant knowledge and skills you gain from our Advanced Search Engine Optimisation (SEO) Certification Training short course, you are eligible to apply for in-demand jobs including:
- SEO Manager
- SEO Strategist
- Marketing Analyst
- SEO Specialist
- Digital Marketer
- Content Marketer
- Social Media Manager
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about this course or simply find out what's best for you.
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