Online training - Call us on 1300 009 924
Online training - access your course anytime, anywhere! Call us on 1300 009 924
Student login
Mini MBA

Strategy Making


Gain a comprehensive understanding of the strategic management process with Upskilled’s Mini MBA unit on Strategy Making. Learn to craft competitive strategies, enhance business positioning, and measure performance effectively.

4 hours
of Online Study
4 Units
Professionally Curated
100%
Online, Self-paced
Trustpilot

Overview

This Mini MBA unit provides a comprehensive understanding of the Strategic Management Process. Participants will explore key strategy-making processes and tools within organisations, learning how to design and implement effective strategies to enhance competitive advantage in both domestic and international markets. You will gain the skills to craft, assess, and execute strategic plans to drive business success.

The Strategy Making unit aims to provide deep insights into the strategic management process, focusing on developing a strategic mindset and applying tools and frameworks to improve business positioning. You will explore the stages of strategy development, from creating a strategic vision to executing and measuring its success.

Learning Objectives

Upon completing this unit, participants will be able to:

  • Demonstrate an understanding of emergent strategic issues and their impact on organisations.

  • Develop a strategic mindset and apply strategic tools to identify and select competitive strategies.

  • Understand the key factors driving successful strategy execution and how leadership performance and team dynamics influence outcomes.

  • Evaluate alternative approaches to measuring strategic performance and apply relevant metrics.

Topics Covered

  • What is a strategic mindset, and how to develop one.
  • The strategic planning process and how it works in modern organisations.
  • Contemporary trends in strategy making include the impact of AI, digital transformation, and global competition.
  • Assessing the external and internal business environment (including PESTLE Analysis and SWOT Analysis) for strategic insights.
  • Evaluating and selecting alternative competitive strategies to gain market positioning.
  • Strategies to enhance competitive positioning and create sustainable success.
  • Understanding the role of leadership, ethics, and culture in strategy execution.
  • Evaluating various approaches to performance measurement.
  • Selecting and implementing performance measures for continuous improvement and organisational success.

Course Content

  • Short Videos (3-5 minutes) to introduce key concepts and practical applications.

  • Non-Academic Readings: Short articles, blogs, and case studies (3-4 pages) with real-world examples.

  • Mini Knowledge Quizzes to test your understanding and reinforce key concepts.

  • Strategic Evaluation Tools to help participants craft and create a micro strategy for their organisation using frameworks like SWOT and PESTLE.

Optional Components

  • E-Portfolio: A tool to help you document your learning experiences and any additional materials you collect throughout the course. You can download this post-completion for future reference.

  • Short Reflective Activity (500 words max) focusing on key learnings and the development of a personalised action plan for strategic implementation.

Enquire now

Start your next course with Upskilled. Enter your details in the form below.

*By providing your information, you agree to our Privacy Policy and to receiving email and other forms of communication from Upskilled. You are able to opt-out at any time. Terms and conditions apply.