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Market Research Assistant

Find out how to become a market research assistant and work in the marketing industry. Discover information on salary, growth, stability and occupational expectations.

Similar job roles
The current average salary of an Market Research Assistant is $46,000 - 56,700 annually


Market research assistants are responsible for a range of tasks related to advertising and sales. They usually work with a marketing manager. Employment for market research assistants to 2019 is expected to grow strongly. Employment in this very large occupation grew very strongly over the last five years.

Read more about the marketing industry.

Key skills

Market research assistants support business growth by undertaking research into sales-related factors such as product mix, pricing and competitor activity.

  • Undertaking detailed research as directed by marketing managers
  • Preparing research documentation and dealing with logistics
  • Communicating with a range of stakeholders and outside organisations
  • Handling correspondence related to a variety of projects
  • Analysing both quantitative and qualitative data
  • Collaborating with team members as directed

Quick facts

Working as a market research analyst gives you the opportunity to use your organisational skills whilst analysing data and solving problems.

  • Average Hours Worked
    39.4 full-time hours per week vs. all jobs average of 40 hours
  • Main Industries
    Professional, scientific, and technical services; manufacturing; and retail trade
  • Average qualification level
    49.1% Bachelor degree

* All information on this page has been complied using figures from and the Australian Government's - all figures are indications only, and are accurate at time of publication. Please do your own research before selecting a course or career.


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