Mini MBA in Marketing and Strategy
Upskilled's Mini MBA in Marketing and Strategy is a 100% online, self-paced program that blends strategic marketing, digital innovation, and leadership skills to accelerate your career and drive business growth.
Course Overview
In today’s competitive business landscape, professionals need skills that can be applied immediately to drive growth and gain a strategic edge. The Mini MBA in Marketing and Strategy offers a practical, high-value alternative to traditional degrees, designed for busy professionals looking to elevate their marketing expertise and strategic thinking.
Delivered 100% online and self-paced, this program provides actionable insights, marketing tools, and strategic frameworks that can be applied to accelerate your career and organisational success.
Upon completion, you will be equipped to create and execute powerful marketing strategies, leverage digital marketing tools, analyse market trends, lead high-performing teams, and drive innovation in your organisation.
*Please note: The Mini MBA is a non-accredited program and is not part of the Australian Qualifications Framework.
Who is MMBA For?
The Mini MBA in Marketing and Strategy is designed for ambitious professionals looking to enhance their leadership capabilities and strategic acumen. This course is ideal for:
Experienced professionals and middle management looking to grow, develop skills and move up the career ladder.
Gain the knowledge and credibility to re-enter the workforce, transition into management, or step into a new industry with confidence.
Entrepreneurs and business owners wanting to scale and structure their businesses with improve strategy, operations, and smarter outcomes.
Course Structure
To complete the Mini MBA in Marketing and Strategy, you will need to complete a total of 8 modules. Covering 7 Core modules + 1 Elective.
Core Modules
Below are the 7 core modules required to complete the course and maximise the benefits of the Mini MBA in Marketing and Strategy. This structure offers a well-balanced combination of foundational business knowledge and targeted marketing expertise.
Marketing Strategy | Market Segmentation | Pricing & Branding
Number of models: 4
Study time: 4 hours
Emerging MarTech | Video & Social Media | Mobile & Digital Marketing
Number of modules: 4
Study time: 4 hours
Emerging Trends | Leadership Challenges | Enhancing Potential | Develop Plan
Number of models: 4
Study time: 4 hours
Crafting Org. Strategy | Planning Toolsets | Enhancing & Measuring Strategies
Number of modules: 4
Study time: 4 hours
Financial Management & Growth | Reporting | Data-driven Decision-making
Number of modules: 4
Study time: 4 hours
Role of People & Culture | Organisational Culture | Ethical and Social Issues
Number of modules: 4
Study time: 4 hours
Change and Its Impact | Environmental Forces | Change Management Process
Number of modules: 4
Study time: 4 hours
Choose Your Elective
To complete the program, participants will also choose one elective from a selection of specialised options.
Disruptive Technologies | Digital & Design Thinking | Business Idea | Capital Raising
Number of modules: 4
Study time: 4 hours
Ethics and Decision-Making | Governance in Firms | Develop Codes & Procedures
Number of modules: 4
Study time: 4 hours
IT Management & Leadership | Transformation | Cyber Security for Managers
Number of modules: 4
Study time: 4 hours
What is ESG? | ESG Strategy for Impact | assess ESG issues & Reporting
Number of modules: 4
Study time: 4 hours
Individual & Team Resilience | Cultures of Wellbeing | Evaluating Resilience
Number of modules: 4
Study time: 4 hours
Build your own Mini MBA!
Are you unsure if the Mini MBA in Marketing and Strategy aligns with your goals? Want to build your own MBA tailored to your specific needs and interests? Whether you're focused on leadership, strategy, or another area, we’re here to help you craft a program that suits you.
Get in touch with us today to personalise your learning experience and give you the skills to take the next step.
Structure and Delivery
The Mini MBA in Marketing and Strategy is designed to fit seamlessly into the busy schedules of working professionals. Combining self-paced online modules with interactive components, this program provides practical, flexible learning to ensure immediate workplace impact.
- Self-paced and accessible anytime, anywhere
- Each module is professionally curated
- Total commitment: 32 hours (4 hours per module)
- 100% Online
- Study at your own pace
- Balancing learning with professional and personal commitments.
Course Pricing
Group Discounts Available
Get in touch to know more!
All amounts are in AUD. Speak to our friendly Education Consultants at 1300 009 024 to learn about group discounts and promotional offers. *Terms & Conditions Apply.
Certified to Lead and Succeed
Completing the Mini MBA in Marketing and Strategy is more than just finishing a course—it’s earning recognition for your dedication to professional growth and strategic thinking. Your personalised Upskilled certificate reflects the high calibre of skills you’ve mastered and serves as a testament to your marketing and leadership potential.
Display it proudly, share it widely, and let it amplify your professional story as you continue to create impact in your career.
Meet the Program Designer
Dr. Andrew Roberts - PhD
Dr. Andrew Roberts is a seasoned leader, educator, and entrepreneur with over 20 years of C-level executive experience across the financial services, technology, and professional services industries. As the facilitator for the Mini MBA in Leadership & Strategy, he brings a wealth of practical expertise, global insights, and a dynamic teaching style to guide you on your leadership journey.
- Global Experience: Having worked extensively across Europe, the Americas, and the Asia Pacific, Dr. Roberts has a deep understanding of managing diverse, cross-cultural, and interdisciplinary teams.
- Executive Leadership: With a proven track record as a Managing Director and strategist, he has successfully led organisations through complex challenges and transformative growth.
- Entrepreneurial Mindset: A serial entrepreneur, Dr. Roberts has founded and supported multiple successful ventures, including social enterprises, particularly in Australia.
- Expert Mentor and Coach: Known for his collaborative leadership style, he has mentored countless professionals to achieve their potential and navigate organisational change.
A Message from Dr. Roberts
"The Mini MBA is designed to equip you with actionable skills and strategic insights to tackle the complexities of modern business. My goal is to combine my global experience with your aspirations, creating a transformative learning experience that will empower your leadership journey."
With Dr. Roberts as your guide, this course goes beyond theory, helping you build the confidence and skills to lead, innovate, and excel in your career.
FAQs - Mini MBA
The Mini MBA in Marketing and Strategy is a 100% online, self-paced program designed to equip professionals with essential skills in strategic marketing and business strategy development. The course covers core marketing units like Marketing Essentials and Digital Marketing, and allows participants to choose one elective to deepen their knowledge in a specific area of interest.
The program consists of 7 core units (refer to course structure above), including two marketing-focused units:
Marketing Essentials
Digital Marketing
Additionally, participants can choose one from the following electives to complete their studies:
The Mini MBA uses a flexible learning approach to give you the best chance to learn and apply skills on the job:
- Online Learning: Complete 8 self-paced modules online, designed to fit around your schedule. Each module includes engaging content, practical exercises, and real-world applications.
This flexible format ensures you can balance your studies with your professional and personal commitments.
The program requires a total of 32 hours of online learning spread across 8 modules. You can complete the modules at your own pace, making it easy to fit into a busy schedule.
While the time commitment is compact, the impact on your career and leadership journey is designed to be long-lasting.
While this course is non-accredited and not part of the Australian Qualifications Framework (AQF), you will receive a Certificate of Completion from Upskilled. This certificate serves as a testament to your enhanced leadership and strategy skills and is recognised as a mark of professional growth. It’s an excellent addition to your resume or LinkedIn profile, demonstrating your dedication to self-improvement and professional advancement.
There are no strict entry requirements for this program. However, we recommend that participants have at least 2 years of professional experience. This ensures you can relate the course content to real-world scenarios and maximise the value of your learning.
Transform Your Leadership Potential
Ready to confidently lead, make impactful decisions, and advance your career? The Mini MBA in Leadership & Strategy equips you with the practical tools and strategic insights needed to excel in today’s fast-paced business world.